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Building products is a team effort

Tracy Green (UK)   Director at Pair Digital Limited

Tracy Green (UK)
Director at Pair Digital Limited

To succeed in 2020, you need experts from across your business working together to create something of value and that works.

The role of the product manager is at the heart of that relationship, bringing expertise together in multi disciplinary teams.

As Head of a Product at the Department for Environment, Food and Rural Affairs (DEFRA) Tracy Green established a community, coached delivery teams and worked with the business to create a successful delivery approach for a range of products designed to help improve the environment and deliver critical services to users. Tools and techniques are important but roles and relationships are critical to designing and developing products that not only deliver on business goals but meet user needs.

Tracy will share with you her experience in DEFRA, how specific roles enables scalability and became more embedded and how the community not only inside her organisation but across government has been the catalyst.

Track: Product Management

Earlier Event: November 5
Product Management: Rick Hoobler (US)
Later Event: November 5